Oxjam Festival 2013
Organised by well known charity Oxfam, Oxjam is an annual music festival held in cities across the UK. We were approached by the regional festival producer to design the 2013 ad campaign for the Leicester event. Opting for an illustrated route we were able to effectively connect with the target audience using a vibrant and lively aesthetic. All illustrations were completed in house and applied to flyers, posters, signage, social media, street advertising, pocket guides and the 2013 Oxjam Leicester website.
The vibrant, eye catching artwork was a huge success. Anna Webb, Oxjam Festival Manager said "A huge thanks goes to Moving for creating our best and most vibrant design to date."